Things like zgwo93.com are indeed around, but I honestly doubt anyone would want to host a business on such a thing. :)

It might be a better bet to purchase longer domain names, named after the top alumni from business schools and law schools. If a guy called, say, Barack Obama, is heavily involved in his university’s political life and is very charismatic, one may want to fetch barackobama.com before he does, in the event he looks into politics.

Also, keep in mind that domain names are not to stay. They’re already tremendously less useful than they were n 1995. The idea that there can only be one JohnSmith.name in the world is absurd.

At some point or another, we’ll be switching to straightforward searches to find sites and people, e.g. John Smith Santa Barbara — and begone with the actual domain name. We already do, to a large extent.

D.