A Secret: Successful Bloggers Won’t Share

I recently wrote about [Criteo-> http://www.plexav.com/archives/2007/criteo-widgets-and-web2u/] and their ‘autoroll’ widget that displays links to other blogs. Links to related content may be good, but the problem is that only Criteo benefits from the links in terms of page rank.

Linking to other blogs is a great idea, especially if each blog can benefit from improved page rank. I invited each of the blogs who appeared on my autoroll to link directly with Plexav. The responses I received reveal much about the blogosphere and the direction that the web is taking.

The Invitations

I invited 5 blogs listed in my autoroll to link with Plexav.com, and I linked to each of the blogs in my blogroll and in the [post->http://www.plexav.com/archives/2007/criteo-widgets-and-web2u/] itself. I figured that the links might get the blogger’s attention even if the email was overlooked.

The Responses

I did get the attention of the bloggers. Of the five bloggers I emailed, three responded. Two of the responses were in comments to the post rather than as a response via email. These two comments are telling:

• geeks are sexy (GAS) - Hey there, we just moved our blog, could you please update your link :)
• Manoj Ranaweera - Many thanks for the link.

Ben Yoskovitz replied directly to my email and created a link to Plexav.com at his Instigator Blog.